Steve Matthews is the CEO of ADRA Canada, he shares about his journey into humanitarian leadership, ADRA’s global mission, and efforts to connect more deeply with local churches. Steve discusses the challenges of fundraising amid economic uncertainty and media influences. Along with the importance of transparency, ADRA's strategic plan to enhance church and community relevance. Highlighting local engagement initiatives based on cultural sensitivities and actual needs. Steve introduces ADRA Canada’s new social enterprise, Hope Harvest, which sells ethically sourced Ghanaian cashews to fund community projects and provide fundraising opportunities for churches and youth groups.
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