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This is a podcast full of tips tricks and techniques that are aimed to get you media coverage on television, radio, print and podcasts.You will learn

• How the media works, what the media wants and how the media get what it ants, and more impirtnbatly how you can utilise the media to your  advantage.
• How to identify a story idea within your business
• How to promote that story idea to the media
• How to prepare for your media interview
• How to hold a media conference
• How to develop relationships with the media
• How to build your media contacts list
• How to promote yourself as a speaker at a forum, convention or corporate event
• And lost more

Hosted by 40 year media veteran Mark Aiston.

See omnystudio.com/listener for privacy information.