You Don’t Need More Proof. You Need People Who Want You

You’ve got the skills. You’ve got the results. But the sales are still slow.

In this episode, we’re talking about the biggest reason your audience isn’t buying: you built credibility, not demand.

We’ll unpack why proof doesn’t equal desire- and how to shift your positioning so people start chasing you.

We’ll talk about:

• Why showing proof isn’t the same as building desire
• How to shift from “being liked” → to “being wanted ”
• The energy shift between selling your offer vs. people buying access to YOU
• How to activate silent fans into high-ticket buyers (even during a pivot)

If you’re mid-pivot, scaling, or sick of crickets… listen INNNN.

IMPORTANT LINKS:

The Go-To Girl Minimind Applications NOW OPEN for August 2025- This is your high-touch 3 month container for the woman who’s ready to step into her next level, simplify her strategy, and become the sought-after expert with a brand that sells before she even pitches- APPLY TO THE MINIMIND

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand – Join the Brand Boss Membership for weekly support, messaging clarity, and content that sells - join Brand Boss Membership

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Welcome to Caffeinated with Kas - the go-to podcast for creatives, coaches, and entrepreneurs ready to build a bulletproof personal brand that actually grows with you.

I’m your host, Kas Medeiros - brand and business coac...