Can you deliver a powerful message in just 60 seconds? In this episode, we discuss the art of creating short, impactful content that resonates with your audience. Discover why brevity is crucial in today’s fast-paced digital world and learn techniques to make your short videos packed with substance and meaning.

What You'll Learn

1. Why keeping things short is crucial and the importance of the 1-second theory.
2. The significance of creating effective thumbnails to boost click rates.
3. How to edit and refine your content to ensure clarity and impact in a short format.

Short-form content is more relevant than ever, but brevity doesn’t mean sacrificing substance. This episode explores how to create concise, impactful messages that captivate your audience. Learn the importance of keeping things short, how to craft meaningful short videos, and tips for making every second count.

About Our Guest

With over 20 years of bilingual content and communications experience, Chris excels in creating and managing impactful content across various platforms. At the time of this publication Chris is the Global Content Marketing Lead at BytePlus who is known for apps like TikTok, PICO, Capcut, and Lemon8.

Learn More Here

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• Christopher Khoo on LinkedIn
• Daren Lake on LinkedIn
• Listen and watch the full episode here

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