The advent of social media has created a platform that gives users the power to create an extension of themselves and their personalities, but at what cost? When internet fame turns sour and you find yourself entangled in a crisis, how much of your own personal values actually factor into your response?

Armand Piecuch and Clare Frey from CenterTable speak with musician and social media influencer, Rebecca Black, about the power of authenticity and the important role it played in navigating one of the most notorious viral phenomenons in Internet history.