In this week's episode, Sonia sits down with returning guest, Mehmet Orun (Sr. VP of Product at PeerNova), to discuss the meaning of fit-for-purpose  data and why it is so critical for an organization. He shares how Cuneiform for CRM helps CRM stakeholders achieve fit-for-purpose data.  

Mehmet answers the following questions: 

• What does fit-for-purpose data mean? What are some examples?
• How does fit-for-purpose apply today in business?
• Why is it critical for Salesforce customers?
• What are some things Salesforce customers can do to determine if their CRM data is fit-for-purpose?
• What is Cuneiform for CRM and how is it different from other applications?
• How can customers get started?

Install Cuneiform for CRM in the AppExchange