Our guest this episode is PhD candidate Fernanda Reintgen Kamphuisen, and the topic this week is social norms.

🎧 What has to happen for certain actions (like buying an electric vehicle) to be adopted by the majority in society?

🎧 What makes new (green) behavior more widely accepted?

🎧 What are the different kinds of norms and tipping points?

Listen to the episode now and find out! You can also watch the full video version of the podcast on the Environmental Psychology Groningen YouTube channel - https://www.youtube.com/@environmentalpsychologygro17/videos

Music credits: Creative Minds by Ben Sound

Hosted and researched by Traci White

Audio and video production by Kuo-Hao Li

The Environmental Psychology Groningen podcast is your introduction course to the inspiring and wide-ranging field of environmental

psychology. Each episode will feature a conversation with one of the researchers from our group at the Faculty of Behavioural and Social Sciences at the University of Groningen about what they are working on and how it plays a role in pro-environmental behaviour.

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