In this episode of How To Make A Video Go Viral, you'll learn the fundamentals of how to  script, shoot and edit your video. We'll start with the basics of understanding your customers, their reasons for buying, your competition and what building blocks you need to include in your sales script. Then you'll learn some techniques we use for brainstorming... from gathering a group of people to bounce ideas off, creating a focus group, going through different concepts for your video, testing those concepts and making sure you nail it before moving onto the scripting. We'll share how critical it is to have three skilled writers to create your script, how many revisions and focus groups you should go through, how many versions of your video you should script out and how long your videos should be. We then discuss the filming of your video and share how critical the auditioning and casting process is. We talk about managing the details of the film shoot and how to create a great environment on set. We discuss the editing process and share some tips to keep your videos engaging. By the time you listen to this episode, you should have a solid grasp of what you will need to produce a video that will connect with your audience and convert into sales.