“One rich relationship is more valuable than a hundred casual connections.” - Selena Soo

As health and wellness professionals, our work is built on connection. Whether it's with our clients, referral partners, or fellow practitioners, relationships are at the core of everything we do. Unfortunately, when it comes to growing our businesses, it’s easy to fall into the trap of focusing on growing our networks instead of deepening them.

Rich relationships aren’t about being everywhere or knowing the most influential people. They’re about surrounding yourself with people who energize you, believe in your work, and genuinely want to see you succeed. When you’re clear on who those people are and how to intentionally and authentically nurture those connections, building your network becomes much more sustainable.

Today I’m joined by Selena Soo, a long-time friend of mine who is an expert in marketing and public relations. Her real superpower is building relationships, both business and personal. We all go through seasons in our lives where we don't have time to keep up our relationships and lose track of people. Selena is here to help us understand how to navigate these seasons and build a network that’s rooted in generosity.

In this episode, Selena and I discuss practical frameworks for cultivating meaningful, supportive connections both business and personal, the keys to building an authentic network, how to confidently ask for support, the mindset shifts needed to develop abundant, aligned relationships, and more.

Enjoy the episode, and let's innovate and integrate together!

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Learn more or watch the video version of this conversation at https://integrativewomenshealthinstitute.com/rich-relationships-how-to-create-a-million-dollar-network-authentically-with-selena-soo/.

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