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Distribution companies serve as translators between stakeholders in the ICT industry, helping to bridge communication gaps and solve problems before they become costly mistakes. Anthony from Wise Components shares insights on how distributors add value beyond just supplying products, from emergency response to catching errors in orders and specifications.

• Distribution companies communicate with all stakeholders including manufacturers, contractors, project managers, and end-users
• Emergency response capabilities demonstrated by rapid delivery after the 345 Park Avenue incident in NYC
• Inside salespeople catch errors in bills of materials and project specifications
• Product expertise helps contractors avoid ordering wrong materials or forgetting essential components
• Distributors help resolve product issues, as shown in a case where 60,000 feet of defective cable was replaced
• Weekly follow-ups on large projects maintain communication and prevent problems
• Distributors offer free educational training events for contractors and industry professionals
• Distribution provides better quality assurance than general online retailers like Amazon
• Reputable distributors only carry products that meet certification requirements like UL and TIA

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Chuck Bowser RCDD TECH
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