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Offense vs Defense: How The Sill doubled down on its strengths to survive COVID

Offense vs Defense: How The Sill doubled down on its strengths to survive COVID

Released Thursday, 21st May 2020
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Offense vs Defense: How The Sill doubled down on its strengths to survive COVID

Offense vs Defense: How The Sill doubled down on its strengths to survive COVID

Offense vs Defense: How The Sill doubled down on its strengths to survive COVID

Offense vs Defense: How The Sill doubled down on its strengths to survive COVID

Thursday, 21st May 2020
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#152. In our latest episode of Offense vs Defense we talk with Eliza Blank, the founder of The Sill, a modern plant company. We discussed how the brand is approaching advertising, customer communication, and what changes will remain once life is back to normal.

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From The Podcast

The Loose Threads Podcast explores the new consumer economy. Hosted by Richie Siegel, the founder of Loose Threads, each episode features an in-depth conversation with one guest that spans a range of topics, lasting about an hour. The unifying thread is always the rapid change facing the consumer, retail and commerce industry and how entrepreneurs are responding. You can listen to the podcast on any player of your choice: iTunes, Soundcloud, Overcast, Google Play. If you'd like to recommend a guest (including yourself!), don't hesitate to get in touch: hello@loosethreads.com. http://LooseThreads.com

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