Greg Hahn - Co-Founder & CCO of Mischief USA

Greg Hahn - Co-Founder & CCO of Mischief USA

Released Thursday, 8th February 2024
Good episode? Give it some love!
Greg Hahn - Co-Founder & CCO of Mischief USA

Greg Hahn - Co-Founder & CCO of Mischief USA

Greg Hahn - Co-Founder & CCO of Mischief USA

Greg Hahn - Co-Founder & CCO of Mischief USA

Thursday, 8th February 2024
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In this episode, Greg Hahn, co-founder and CCO of Mischief at No Fixed Address, shares his insights on the advertising industry. He discusses the rapid rise of Mischief and the importance of maintaining a strong culture. Greg emphasizes the need for positivity and gratitude in the industry and the negative impact of excessive competition and pitching. He also highlights the power of creativity in solving interesting problems and the importance of finding your core strength as an agency. Greg's goal is to create a place where people can do the best work of their lives, free from politics and fear.


Chapters


00:00 Introduction and Background

03:28 What Greg Loves

08:17 What Greg Hates

14:14 Pitching Challenges

19:11 Creating Change with Mischief

25:24 Advice for Starting an Agency

27:42 The Rise of Independent Agencies

30:21 Favorite TV Show or Movie

31:50 Favorite Recent Campaign

32:28 Recommended Books

33:34 The Power of Advertising and Propaganda

34:11 Advice for a Young Advertising Professional

35:27 The Importance of Enjoying the Process

36:07 Insights into the World of Mischief


Hosted on Acast. See acast.com/privacy for more information.

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From The Podcast

A podcast about the world of modern advertising and the talent defining it. The advertising industry is big and complex, and so are its challenges. The pandemic has seen a fundamental shift in the way people work and collaborate - some have thrived and others have left the industry altogether.Whilst the ”great resignation” may be overstated, the ”great reshuffle” certainly resonates with many. Even pre- pandemic, there was a huge focus on mental health. People were feeling burnt out: 80-hour weeks aren’t uncommon and incessant client pitching takes its toll. How does the conglomerate’s intense buy-up affect agencies and the creative talent within? Have we lost the creative plot or has there never been a better time to be a marketer? Do emerging technologies kill or merely augment the creative process? We’ve reached a watershed moment in our business and the world in general. If we are to reimagine the future, what does it look like? The goal of our podcast is to create an industry-wide debate about the future of the advertising business, which has reached an inflection point. It will be a provocative but earnest investigation, uncovering how we got to this point and what needs to change in order for a sustainable and prosperous future. By speaking to some of the leading lights of the industry we'll aim to find an answer to the critical question: Are we on a road to ruin, or are the glory days still ahead of us?  Hosted on Acast. See acast.com/privacy for more information.

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