Why do people buy your product or service? It's not the answer you're thinking of.

It's a simple question, with simple answers that should be in every marketing video (but usually aren't). Telling people about a problem isn't enough to bring in the mountain of leads and revenue you hope for because your problem doesn't go deep enough.

In this episode, I share my insights into one of Jim Edward's "secrets" from his Copywriting Secrets book and how it applies to your marketing videos so you know what really drives people to buy. 

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email: contact@ameproietti.com

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Link to Copywriting Secrets (NOT an affiliate link)
https://copywritingsecrets.com/order-form-1860195732552197