005 — Why Don’t B2B Marketers Talk About Joy? by Marketing B2B SaaS with Chief Studio | Podchaser

Episode from the podcastMarketing B2B SaaS with Chief Studio

005 — Why Don’t B2B Marketers Talk About Joy?

Released Tuesday, 6th May 2025

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005 — Why Don’t B2B Marketers Talk About Joy?

005 — Why Don’t B2B Marketers Talk About Joy?

Tuesday, 6th May 2025

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From The Podcast

Hey, we're Matt and Sophie — the husband-and-wife team behind Chief Studio, a product marketing agency and consultancy for B2B software companies. This podcast is about the real work of marketing B2B SaaS. We’ll talk through what we’ve learned from helping SaaS teams improve their messaging, rethink their positioning, and market their products in a way that feels clear and true to what they do. You can expect straightforward conversations, practical advice, and honest perspectives on the common challenges we see in B2B SaaS marketing. Whether you’re a founder, a marketer, or just figuring this stuff out, you’re in good company.

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