Dale Partridge and Aaron Chavez, two Orange County-based entrepeneurs, sought to tackle this “charity dilemma” in 2011. Citing lack of awareness, lack of funding, and lack of following as the three main reasons why thousands of charities fail, they wanted to find a better way to reconcile consumer interests with deserving campaigns. Their solution? Sevenly.org, an online clothing store that seeks to “raise capital and awareness for the world’s greatest causes.” By partnering with a different charity every week, Sevenly uses nearly 30% of its proceeds to benefit a host of campaigns, all while exposing its millions of visitors and customers to causes they might not otherwise be familiar with.