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The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju

The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju

Released Tuesday, 24th June 2025
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The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju

The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju

The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju

The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju

Tuesday, 24th June 2025
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Today, we’re joined by Hikari Senju, Founder and CEO at Omneky, the generative AI platform built for performance advertising. We talk about:



  • Top 3 benefits of Gen AI in content marketing
  • How the market for digital ads is growing due to generative personalization & attribution capabilities
  • Ads taking on more of the sales function
  • The need for thousands of variations of content to drive advertising results (& the dangers of serving the same ad repeatedly)
  • Advertising to a world of digital users


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SaaS Scaled is hosted by Arman Eshraghi, CEO and founder of Qrvey. In each episode, Arman will sit down with leaders and CEOs from the technology sector to discuss challenges, best practices, and what they’ve learned.

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