In the third episode of our Effective Marketing for IFAs series Sandringham CTO Craig Barraclough and Mike Johnstone, MD of marketing consultants TOMD look at social media and what IFAs should consider when using social media.

Topics include:Should you be on social media?Different platforms - the right tool for the jobHave a planThe dangers of doing it wrongContent is KingGoogle / LinkedIn advertsCan advisers do social media themselves?

Part 3 of the Effective Marketing for IFAs series