ALLi Campaigns Manager Matty Dalrymple talks with Michael Pietrobon, founder of Canadian book design and self-publishing company Foglio, about budget-friendly ways to add audio to eBooks without producing full audiobooks. They discuss using sound effects and leitmotifs to enhance stories, technical standards for eBook production, sourcing free audio, AI clean-up, and creating interactive enhanced eBooks. Michael also offers advice on ensuring device compatibility and distribution, while noting that print books should remain a priority for authors.

Sponsors

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This podcast is also sponsored by Gatekeeper Press, the all-inclusive Gold Standard in Publishing, offering authors 100% rights, royalties, satisfaction and worldwide distribution. Gatekeeper Press, Where Authors are Family.

About the Host

Matty Dalrymple podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction and podcasting for authors, and her articles have appeared in Writer’s Digest magazine. She serves as the campaigns manager for the Alliance of Independent Authors. Matty is also the author of the Lizzy Ballard Thrillers, beginning with Rock Paper Scissors; the Ann Kinnear Suspense Novels, beginning with The Sense of Death; and the Ann Kinnear Suspense Shorts, including Close These Eyes. She is a member of International Thriller Writers and Sisters in Crime.

About the Guest

Michael Pietrobon is the founder of Foglio, a Canadian company specializing in high-quality book design and self-publishing services. With more than a decade of experience in typesetting, cover design, and eBook formatting, Michael helps authors bring their books to life—professionally and on their own terms. He works with writers across genres to create print-ready and digital books that meet both creative and industry standards. He is especially passionate about innovations in publishing, including interactive eBooks and audiobook design, and believes independent authors deserve the same design quality and distribution reach as traditional publishers. Michael can be found at foglioprint.com, LinkedIn, Instagram, and Facebook.