My take on subject and how I went about it in last years both at Wise as well as my personal SEO projects

• Programmatic SEO is trending
• What is it?
• Wait.....It's not new
• Core principles of scaling landing pages - kw research pattern, data, template
• Kw research
• Database: CSV, actual DB, APIs 
• How to build templates
• Doing it on different platforms WP all import, strapi, dev + DB
• Starting small get impression clicks
• Sitemaps, internal linking
• CMS vs custom code+db
• Scaling data and maintenance, APIs example if not static DB