In our next episode, we hear from Jessie and Daren – co-founders of two NFT collections consisting of hand-drawn Froyo Cats and Kittens known as Froyoverse, minted on the Ethereum blockchain. 

Jessie, a graphic designer by training, shares more about her journey bridging the Web2 and Web3 worlds as an artist and designer. She reflects upon artist recognition, royalties, and creative freedom enabled by the blockchain. 

As renowned consumer brands such as Nike, Tiffany & Co. and Balenciaga enter the NFT space, we discuss and explore the benefits and impact this would play for independent brands and projects like Froyoverse and what the future of such developments could mean for creators and consumers.

Tune in to learn about:

• How token-gated communities are empowering audiences in brand new ways.
• How NFTs have enabled value-creation, recognition, and creative freedom for creators.
• How brands and creatives are bridging physical and digital worlds to collaborate.