Understanding Conversions

Understanding Conversions

Released Tuesday, 27th March 2018
Good episode? Give it some love!
Understanding Conversions

Understanding Conversions

Understanding Conversions

Understanding Conversions

Tuesday, 27th March 2018
Good episode? Give it some love!
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Take control of your success by getting your website visitors to take action. Join 1SEO’s Director of SEO, BJ Bergey, for a crash course in conversions and get started today.

All About Conversions (00:20 – 01:50)BJ breaks down the most common kinds of conversions, giving you a bird’s-eye view of what they look like and what they offer your business.

00:22 – Conversions: What they are, how to measure them, and why they matter00:38 – Contact forms: How to use them00:50 – Phone calls: Measuring your success01:01 – UTM codes: Verifying results01:08 – Emails: Make it easy with a unique “@yourcompany.com” email address01:18 – Live chat: Why you need it01:32 – Request a quote: Collect information and eliminate the middle man, not the human element

Conversions are NOT the Same for Everyone (01:51 – 03:04)A conversion for you is not the same as a conversion for the business across the street. It all depends on what you need to move your business forward.

01:51 – Conversions are different for everyone02:04 – What is a conversion for YOU? 02:25 – It’s about relevance, not rankings02:57 – Buckle down and move forward

Check out the rest of our episodes for some more quick, hard-hitting, meaningful information about your business and the digital space.

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