In this motivating episode of Steve’s Rants, Steve Sims dives into the game-changing power of building your own “A Team.” Drawing on a standout moment from his experience as a keynote speaker alongside Magic Johnson at Traffic and Conversion, Steve unpacks the lesson that even top performers need top teams behind them. He recounts Magic’s pivotal realization: being an A player means intentionally surrounding yourself with other A players—not just sticking with old friends or convenient connections, but building a circle of excellence across every facet of your life and business.

Steve uses Magic’s story to challenge listeners to examine the standards they set—not just for themselves, but for everyone in their orbit. He stresses that your results and your growth depend on the quality of your team, from mentors and coaches to business partners and advisors. This isn’t just about talent, but about the standards you uphold in every area, whether that’s who manages your finances or who handles your PR. Steve shares his own approach to curating a stellar support system, making it clear that the commitment to surrounding yourself with the best lifts everyone to new heights.

Packed with practical takeaways and Steve’s signature no-nonsense wisdom, this episode is a wake-up call for entrepreneurs and business owners to audit their inner circles, raise their standards, and start thinking like Magic Johnson. If you want bigger results, build a better team, and don’t settle—your standards, and your squad, will dictate your success.