Your website has 5 seconds to make a first impression. Is yours working for you, or against you?
If your homepage is cluttered, confusing, or unclear, chances are your visitors aren’t sticking around. And in today’s digital-first world, that could be costing you more than you think.
This is an episode where I take part in a Super Learning Session with Page Two, a publishing company. We covered everything authors and experts need to know about building a website that feels clear, compelling, and conversion-ready.
Clean, Cohesive Design That Keeps People On Your Site
If your website feels cluttered or chaotic, visitors won’t stick around. In this session, you’ll learn how to use white space, color, and font pairings to create a sense of clarity and calm. We talk about why less is more when it comes to design and how to make sure every visual element on your site works for you, not against you.
Because when your design is clean and intentional, people feel confident exploring what you have to offer.
Content That Speaks Directly to Your Reader
Your website shouldn’t start with a paragraph about you. It should start with a reason for your visitor to keep reading. I share how to write homepage content that’s focused on your audience, not just your accolades. You’ll learn how to highlight what makes your work different, guide visitors toward a single clear action, and turn casual browsers into book buyers, email subscribers, or future clients.
Enjoy this episode…
Soundbytes
03:05 - 05:20
“So if you think of walking into an art museum or going into a botanical garden or going into a restaurant that's very nicely designed, we have visceral reactions to the spaces we're in. And websites also create visceral reactions for people.”
03:52 - 04:04
“I wouldn't use more than three different fonts on a website, so you might have one for headings, one for the actual text, and then maybe a different font for call to actions.”
Quotes
“Great design is in the details.”
“Clean design can just exude a very calm emotion in somebody that's looking at your website and make them want to stay on there.“
“Just put the minimum of what you want on a web page. The beauty of a web page is that you can put as much text on it as you want–but that's also the negative of a webpage.”
Links mentioned in this episode:
Connect with brandiD
Easy Tips to Adjust your website: https://buildmybrandid.com/website-tweaks/
Personality Quiz: https://content.leadquizzes.com/lp/jqgbMsr00g
Ready to elevate your digital presence with a powerful brand or website?
Contact us here: https://thebrandid.com/contact-form/
From Our Guest Host
Website: https://pagetwo.com/
Connect with Page Two on LinkedIn: https://www.linkedin.com/company/page-two/
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