What makes a company different from the rest? The core values at The Good reflect who we are and what's important to us. In this special episode, Jon and Natalie return to discuss how they came up with our core values and why they're critical in our day-to-day operations.

In this episode, you’ll learn things about: 

• What being a B Corp-certified company means for us 
• How The Good came up with our core values
• How our core values affect the direction of the company and its employees
• Why EOS was a good fit for us and how it helped us implement the core values 

 Learn more about Jon and Natalie here

• Connect with Jon and Natalie on LinkedIn
• Follow Jon on Twitter
• Check out The Good’s blog 

Want to be a guest on our show? Have feedback or ideas for how we can improve? Send your thoughts over to podcast@thegood.com. We'll be keeping an eye on that inbox. :) 

The Ecommerce Insights Show is brought to you by The Good, a Conversion Rate Optimization (CRO) consultancy specializing in helping ecommerce businesses accelerate their growth through better research, testing, and design. Learn more about our team, our work, and our services at www.thegood.com.