Simon Lock is one of Australia’s biggest fashion exports but he is the man behind the scenes giving a voice to the Australian fashion industry.

Heck, he’s the guy who founded Australia’s “Fashion Week” back in 1992 that became the platform that launched a thousand different fashion designers and models to the world stage.  He has stories covering his experiences with designers such as Collette Dinnigan, Peter Morrissey, Akira Isogawa, and models Elle Macpherson, Miranda Kerr and Cate Blanchett.

Did I drop enough names?

Simon travels the globe like a true “Global Aussie Citizen” and has been building businesses from scratch since the early 90’s.  

I could have talked for hours but if you want more about his life than this podcast then checkout his book published on Amazon called “In The Front Row: How Australian Fashion made the World Stage”.   

In the Front Row reveals the feuds, frustrations and triumphs of producing one of Australia’s most fabulous international events.

These days though he has created a new business for the new technological times called “ORDRE”.

The impact of the digital revolution, increased retailer competitiveness and other global economic factors have created significant disruption to traditional business channels. The founders’ vision was to create ORDRE as an additional and complementary channel to facilitate the management of luxury wholesale networks globally through the presentation of seasonal collections through online showrooms. 

This is one business that has exploded with demand due to COVID because more businesses now need ORDRE for their businesses to sell their fashion products to the world without the physical events they relied upon.

Checkout ORDRE here and enjoy another Global Aussie Citizen success story: https://www.ordre.com/en