Our guest this week is Tammy Everts. Tammy is a Senior Researcher and Evangelist at SOASTA. In this episode, we discuss getting started with performance budgets, why you should focus on article and product page load times instead of homepage load times, how to build a case for improved web performance to your company or team, the real impact of performance on the bottom line, and more!

Show Links:

• Tammy Everts
• SOASTA
• Facebook 2G Tuesdays
• Throttled Thursdays
• Velocity Conf Amsterdam
• WebPageTest using real mobile networks
• Designing for Performance
• Radware
• Shop.org Summit
• Perf Map Google Plugin
• SpeedCurve
• WebPageTest
• Mobile Web Stress
• Conversion Impact Score
• Scott Jehl on Twitter
• Waterfalls 101
• Yesenia Perez-Cruz on Twitter
• The Performance Beacon
• Back-to-school ecommerce report card
• Time is Money Book
• Time is Money eBook Preview
• The Path to Performance Episode 04 with Jeff Veen
• PEW Internet Report
• Akamai Quarterly Internet Report