How can we look to the horizon to detect big changes well before they cause major disruption to our business?
How can we be sure that the changes represent a legitimate long-term shift justifying early action and not just another short-term fad which will quickly disappear or reverse?
What we need is a pair of business binoculars that will allow us to look far into the distance when working on our business strategy.
This episode examines five fundamental forces that shape the tide of human history: geography, technology, economics, biology and ideology.
The train of history and the related business implications become a lot less intimidating when you view the world through the lens of these powerful, general, long-distance, impersonal forces.
For a full summary, including links to everything mentioned in the episode and a full transcription, check out the Show Notes For Episode 4.
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