If you haven't encountered my Time Hacking Summit...check it out!  Here's how to access the All-Access Pass.  I practiced Frank Kern's ad techniques on my own summit.

I then used the same techniques for my husband's  summit about soccer parenting.

My next experiment will be to use this technique for my chimney sweeping company.

In Frank Kern's course, he shows his students how to run traffic for cold traffic, warm traffic, and hot traffic.  Obviously, converting cold traffic is the most costly way to get customers.  

In my case, once I start to run ads for my chimney sweeping company, I will be only targeting warm traffic.  We have a large database, lots of amazing online reviews, and a pretty simple organic reach.

So in this case, I will be running retargeting ads only.  I'll keep you updated on how this goes in episodes to come.

If you want to know what tools I've been talking about check it out at resources.timehackingradio.com.

If you're looking for a super cool podcast editor, might I suggest my own?  Check him out at https://fiverr.com/jay717/.