Leaders: Make sure you take care of your team members. This is more important than ever as we make our way through the second wave of COVID-19.

“Make sure you’re working with them to keep their tanks full, and as you’re building teams, think about bringing in talent that’s more MarCom,” says Mike McCauley, VP of Marketing & Communications at Hackensack Meridian Health. “In the end, it’s going to help the bench strength of your team, because you’ll know you can reach out to them and rely on them.”

This is one of the many lessons Mike learned throughout 2020 as he navigated the pandemic and Black Lives Matter movements.

Hear other healthcare marketing insights from Mike in this week’s podcast episode of What Did You Learn?