Are you sick of hearing about disruption yet? It seems like every company, no matter what industry they’re in, wants to be a disruptor. 

But do they really? Do they really want disruption? Do they want all of the hard fought battles that come with being truly disruptive? Being disruptive in ANY industry is very difficult, and comes with a lot of challenges. Or do they simply want growth? Are they looking for disruptive innovation to drive their growth? 

On a recent episode of the WTF podcast, we sat down with Charlene Li, Founder and Senior Fellow at Altimeter, to talk about: 

• Charlene’s new book, “The Disruption Mindset”.
• Why ANY growth to your organization is disruptive.
• The 1 thing you HAVE to be doing in order to get your disruption strategy dialed in.

Check out these resources we mentioned during the podcast:

• The Disruption Mindset