Top Transformational Programmatic Trends 2021 by Programm Addix | Podchaser

Episode from the podcastProgramm Addix

Top Transformational Programmatic Trends 2021

Released Monday, 2nd November 2020

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Top Transformational Programmatic Trends 2021

Top Transformational Programmatic Trends 2021

Monday, 2nd November 2020

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From The Podcast

A podcast about Ad Ops and programmatic advertising. Each week, we dig into the magic and mysteries of the ad ops industry. As publishers are attempting to grow their piece of the digital advertising pie and make their ad dollars go further, they’re challenged with changing markets, technology, and user demands. With header bidding becoming a go-to ad selling tactic, shifts in media buying have brought ad quality, brand safety, and ad security issues to the forefront.

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